Four reasons why mobile Order & Pay can ease the pressure of team shortages

Jun 11, 2021 4 min read

With restrictions easing, customers are returning to their favourite bars, pubs, cafes and restaurants. Yet, nine in ten operators predict issues with recruitment* at a time which is essential for our industry's recovery. So just how do you meet this return of demand while operating with a smaller team? Mobile Order and Pay solutions are a cost-effective way to support the current skilled staff you have to deal with peak periods whilst also helping you to maximise sales.

Here are four reasons why your business should consider mobile Order and Pay to support any current staffing shortages: 

1. Reduce admin tasks for current staff 

Mobile Order & Pay takes care of a lot of the admin side of a shift. From taking orders at tables, processing payments or taking telephone orders for takeaway. In fact, balancing takeaways with table service is a great way to increase sales and diversify, but it can put pressure on staff members' time. One staff member could be lost from the front of the house for up to an hour taking phone calls for 20 takeaway orders. With technology, those orders could be processed in seconds.

Less admin makes for freer staff to focus on delivering a quick and friendly service. After a long shift, there’s often a gut sinking feeling that, along with setting up for the next day, there are all the receipts to process and stock takes to file. A mobile Order & Pay solution with high-quality back-office software and POS integration will manage this all digitally, making for a smoother end of service. 

2. Reduce wait times for happier customers

When a hospitality business is short of staff, the whole chain breaks down, leading to poorer service, longer wait times and unhappy customers. This can have an impact on your business’ reputation in the long run and reduce loyalty. Mobile Order and Pay allows the customer to control when they want to order, removing the time spent waiting for a staff member to become available. In addition, due to staff not having to be involved in the ordering and payment process, their focus is shifted to quick delivery of orders to maximise sales. Onvi operators have seen around a 30% uplift in sales compared with manual ordering.  

3. Allow staff to focus on the experience

A recent study shows that almost half (45%) of hospitality businesses believe consumers want an enhanced experience when eating and drinking out post-pandemic.** With a reduced team rushed off their feet, the time spent creating a guest experience through engagement can get lost. 

By entrusting the facilitation of payments and the manually taking of orders to software, the time shaved off each of these steps can see the average member of front of house staff increase productivity to the equivalent of adding an additional 3 hours to their shift! This means those businesses with a reduced headcount can continue to offer excellent service, freeing up staff to focus on the experience. They can spend time explaining the dish of the day, for example, or perhaps recommending a favourite drink or explaining the backstory to the business. All will make for a personal touch which will create a memorable experience for guests. 

4. Invest time in current staff satisfaction and retain valued team members 

There is a hefty bit of admin involved when hiring more staff, but with mobile Order & Pay, you can make the most of supporting the staff you have and remove excessive time spent sourcing and training new team members. Mobile Order and Pay can easily slot into your team, and depending on the current set-up, the technology can be in place within just one day. 

Ensuring current staff are properly supported and pressure is alleviated is hugely important during the staff shortage. In the long run, this leads to improved satisfaction, helping to retain great staff for longer. Having more experienced staff makes for a much more efficient business, so this retention is key. 

Are you short of staff? Book a demo and we can explain how we can help. 

*Business Confidence Survey from CGA and Fourth, Morning Advertiser, June 2021

**Brita Professional, Foodservice Equipment Journal, May 2021

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